Skeleton Pete 2024
Spooky season is upon us, and we're thrilled to invite you to be part of our Halloween Promotion at the Pelican Rapids Press!
Welcome back, Skeleton Pete! Everyone’s favorite Pelican is getting ready for Halloween to increase your business visibility and engage customers in a fun and interactive way by giving them a chance to win great prizes!
This promotion will run throughout the month of October and offers multiple ways for your business to benefit. Here’s the breakdown:
Stamp Cards:
We will provide stamp cards for you to hand out to customers. Customers can then collect stamps for each participating business, earning them an entry in a drawing for exciting prizes! Stamp cards can then be turned in at your or another participating business and picked up by us at the end of the promotion.
Posters of Skeleton Pete:
We will bring a poster featuring Skeleton Pete to your business the day before the promotion starts. Customers who take a selfie with "Skeleton Pete" and tag The Press and #SkeletonPete on Facebook or Instagram will receive a bonus entry for each photo they post. The Press will share these images in our Facebook and Instagram Stories, tagging the business featured in the photo. This will not only promote the promotion itself, but also give you more exposure across social media!
Bonus Hidden Poster:
Each week, we will hide a poster somewhere in town. The first person to find it, take a selfie, and tag The Press and #SkeletonPete will receive 5 entries!
Your Benefits:
Prime Print Ad Placement in The Press:
We will advertise this promotion with color ads throughout the entire month of October
Visibility boosting across Facebook and Instagram:
Connect with our more than 5.3k followers each week as we promote this campaign across our social channels
Customer Engagement:
Customers have an incentive to promote you on social media through the selfie contest entry, earning you even more potential exposure.
Collecting stamps and posting selfies encourages customers to visit your business, giving you the opportunity to make more sales or showcase your business to potential customers who may not have stopped in otherwise.
Rates - In an effort to bring as much value as possible to everyone (and keep our rates low enough to sustain the promotion) we are offering 2 options:
Option One: $175
Option Two: $125 (with the donation of a prize valued at $50 or more)
Please feel free to reach out to us if you have any questions or need further information. We are here to assist you!
Want to make the most of a
newspaper promotion like this one?
When running a promotion, it is essential to create a sense of urgency and offer something of value to your customers.
Consider offering exclusive discounts or limited-time offers that are only available through the promotion. This will attract more customers and encourage them to take action quickly!
Make sure you are inviting your customers to participate! Hand them stamp cards, point out the Skeleton Pete sign, and encourage them to post a selfie!
These things will create more momentum for the promotion, helping not only you, but the other participating area businesses. When we all do better, we all do better!
Thank you for your continued support and partnership with the Pelican Rapids Press. We look forward to working with you on this exciting promotion!
Best regards,
Nicole WK & Sara Brosowske
Pelican Rapids Press